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Tag: social media monitoring

Basic Social Media Intelligence (SOCMINT) Tools To Help Fight Disinformation

Basic Social Media Intelligence (SOCMINT) Tools To Help Fight Disinformation

Published by Mike Kujawski on February 25, 2019

Over the past year, I’ve had a significant increase in the number of client requests for custom consulting and/or training help relating to combating the spread of disinformation. I thought I’d share some recent slides (edited to remove any client sensitive information of course), where I provide some useful tools for any newbies to the field of OSINT / SOCMINT.

But first, what the heck am I talking about?

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Confusion Surrounding Social Media Monitoring

Published by Mike Kujawski on June 7, 2012

Here are some verbatim responses I often get when asking public servants the following question: “Have you ever monitored social media while at work?”

  • “social media monitoring is not our responsibility, it’s done by the [comms/web/IT] people]”
  • “we have a social media monitoring tool gathering info for us”
  • “we already do  media monitoring”
  • “our [branch/department/organization] doesn’t have time for social media monitoring”
  • “we are already ‘doing’ Google Analytics”

Here are my short responses to each:

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Online Reputation Management, Personal Branding, Digital Footprints and SMM

Published by Mike Kujawski on December 19, 2011

Once in a while I like to analyze various search trends taking place in my industry. I do this primarily to see which terms are sticking and to gauge demand for specific business offerings. I first predicted a drastic rise in interest  for “social media monitoring” information 4 years ago. Search for the term has been steadily growing year-by-year ever since, however you don’t have to be Nostradamus to know that with the obvious growth of  social media, a natural first step for organizations was going to be to “listen” and see what’s going on before jumping in.

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