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How will we know if we have achieved success with social media?

Published by Mike Kujawski on August 31, 2011

I was recently asked the question “how will we know if we have achieved success in our social media engagement?” (i.e the age old ROI issue)  by a someone from my client’s senior management team. The only problem was that it was a closing rhetorical question for which they did not actually want to hear a response at that particular moment.

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How I learn and stay up to date

Published by Mike Kujawski on March 18, 2011

Sleep Learning

I often get asked the following question: “How on earth do you learn and stay up to date in a field that is changing so quickly (i.e. digital engagement)”?

I thought I’d provide an answer on my blog so that I have a place to point people to that ask similar questions in the future.

First and foremost, it should be noted that I love what I do and am genuinely passionate about it. If this was not the case, I wouldn’t be taking the time to write this.

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