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Tag: cepsm

Asante Sana Tanzania!

The first phase of our project in Tanzania is now over. What an experience.

What are we doing there exactly? I can’t provide details at this point, however what I can say is that we’re working with the Ethics Division of the President’s Office, Public Service Management (PO-PSM) to develop a social marketing/behaviour change program to advance Ethics change in the public service. Our role is essentially to lead and educate the Tanzanian team responsible for ethics in the preparation of a social marketing strategy and program materials to support the implementation and evaluation of a pilot, facilitate the development and utilization of evaluation tools and help develop the means through which feedback will be obtained.

A few updates and learnings

This last month of October has been quite eventful for me in terms of work and travel. Some of the organizations I was privileged to work with on various elements of strategic digital engagement include:

  • Treasury Board
  • City of Hamilton
  • Canada Health Infoway
  • Baycrest
  • Ministry of Natural Resources (Ontario)
  • Government of Manitoba
  • Government of Alberta
  • Government of Saskatchewan

A few things I learned last month:

  • Mobile is finally creeping onto the radars of senior management. I know it may not seem like it to most public servants, however there are plenty of initiatives currently underway that should be launching over the course of the next year. To date, the largest list of mobile initiatives I have managed to collaboratively compile within the Canadian Government can be found on www.mobilegovernment.ca

Corporate vs Professional Individual Twitter Accounts

I’m having a challenge. I know I’m not the only one since this is a much discussed problem among various organizations in our field. I’m pretty sure there is no “one-size-fits-all” solution but I’d love to hear your suggestions.

Our consulting organization CEPSM has a Twitter account (@cepsm); and so do nearly all of the consultants that work here. That being said, we all primarily use our individual Twitter accounts (e.g. @mikekujawski) to build community around our passion/business since individual accounts always beat corporate accounts when it comes to building and fostering professional relationships. So the question is, what is the point of using the CEPSM corporate account when we are all actively involved in two-way business engagement on the same topic via our individual professional accounts?