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Category: General

Catching my breath…

Published by Mike Kujawski on October 9, 2012

Every once in a while  I have one of those months where it seems I spend more time on planes than on the ground. September was one of those months for me, 34,534 kilometres to be exact. Needless to say, I’m happy to be back and adjusted to one consistent time-zone.

As I’ve written before in my post “How I learn“, one the big benefits of travelling and speaking to different industries for me is absorbing knowledge from others. Last month, in addition to holding my own seminars and workshops in various cities, I had the privilege of speaking at the following events that fell completely outside of my own industry:

As usual, whenever possible I made an effort to stick around for the day and attend as many sessions as possible. Topics ranged from sustainable resource extraction and small business micro-agriculture, to low-cost re-constructive dental surgery techniques for at-risk populations.

Continue readingCatching my breath…

CMA Mobile Marketing Conference Debrief

Published by Mike Kujawski on April 17, 2011

Last week I attended the CMA Mobile Marketing Conference in Toronto. Here are some of my condensed notes and key takeaways:

  • Less than 1% of all websites are mobile enabled and yet in 2011 most people access the internet via a mobile device. <–Please read that again.
  • 3/10 Canadians have smartphones, however the key thing to pay attention to is the drastically rising adoption rate (over 90%/year).
  • 9/10 high income earning Canadians have smartphones.
  • 50% of Twitter use occurs on mobile devices.
  • On average, Americans spend 3 hours a day on their mobile device.
  • Half of all local searches occur on a mobile device.
  • The definition of mobile has evolved. Focus should be on understanding that people want contextually relevant content on the go.
  • Magic mirrors are coming. Watch “The Future of Screen Technology“.
    Continue readingCMA Mobile Marketing Conference Debrief