Google denies gPhone rumours, introduces Android instead…

A very important message came out today via YouTube from Google’s CTO Sergey Brin with an aim to shift focus from the non-existent gPhone to a much larger and important innovation dubbed “Android”. What the heck is Android? Essentially it’s Google’s new open-source mobile platform which will very likely revolutionize and completely democratize the mobile world. Google is following in GoldCorp’s successful “GoldCorp Challenge” initiative by launching the Android Developer Challenge, which will provide $10 million in awards — no strings attached — for great mobile applications built on the Android platform. That’s right, Google’s R&D department now encompasses all the programmers in the world.

Marketers start your engines! If you haven’t considered mobile channels yet, now is the time.